Insights & Trends

Why auto marketers can’t ignore multiscreen TV strategies

For auto marketers, every phase of the car buying journey is important to developing a relationship with consumers. (4 min. read)

Ultra-luxury automakers confront challenges in key markets

Even with its ups and downs, the ultra-luxury market continues to be an appealing sector for car makers. (4 min. read)

New car inventory spike continues to produce targeted price drops

While performance continues to vary heavily between brands, the car market as a whole is somewhat moderating. (4 min. read)

Inside the ugly collapse of Fisker

From a promising electric vehicle (EV) innovator worth $2.9 billion — to bankruptcy. (5 min. read)

Dealerships are prime targets for post-hurricane scams

Scammers notoriously exploit businesses after natural disasters. When things get chaotic, they jump at the chance to take advantage. (4 min. read)

Auto industry companies embrace generative A.I. boom

The growing interest in using A.I. to enhance dealer operations is spawning a surge in new investments. (4 min. read)

Rivian could be the next Tesla – but it has a long ways to go

Rivian has had to endure some major challenges stemming from the fluctuating dynamics of the business. (5 min. read)

Why Volvo Cars is rethinking its EV game plan

Go deeper (4 min. read)

The unexpected twist in the used car market

Go deeper (3 min. read)

Car prices dip as new vehicle inventory surges