Dealer Strategies

P4 Automotive COO says sales managers prove toughest role to fill in 2026

Dealer Strategies

Jan 7, 2026

P4 Automotive COO says sales managers prove toughest role to fill in 2026

“We like sales managers that can get their hands dirty and get the toughest deals done and can manage the inventory and put the customer and their needs on the right vehicle..,” Scott Pharr said. (4 min. read)

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Why auto technician morale is slipping—and what top shops are doing to fix it

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