Redesigned Ram heavy-duty trucks to hit dealer lots in Q1

Stellantis has unveiled its redesigned Ram 2500 and 3500 pickups, hoping to reverse an ongoing sales slump and recoup lost profits.

Driving the news: The heavy-duty models, featuring refreshed designs and a powerful new diesel engine, are set to hit U.S. dealerships in Q1 2025, starting at $47,560 — about $2,300 more than current models.

• The updated trucks boast a 6.7-liter turbo diesel engine with 430 horsepower and 1,075 foot-pounds of torque. A 6.4-liter Hemi V-8 engine with 405 horsepower and 429 foot-pounds of torque is also available.

• The automaker also has a mid-size truck expected to launch later this year, which could help fill a critical gap in its offerings even as it emphasizes larger vehicles.

Why it matters: pickup trucks are a cornerstone for American brands like Ram, but the company has struggled in recent years. In 2024, Ram’s overall sales dropped 19%, with pickup sales down 16%.

• Tim Kuniskis, who returned to the company after a months-long retirement, said the heavily delayed rollout of the Ram 1500 was a key reason for falling sales.

• With their diesel engines and heavy-duty capabilities, the Ram 2500 and 3500 may be key to bringing back buyers who use the vehicles for towing and hauling.

• Still, Stellantis and Ram will face stiff competition from Ford and Chevrolet, which continue to perform strongly in the pickup segment.

• The redesigns may also prove to be a test of whether Kuniskis’ resumed leadership is enough to turn things around for the brand.

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