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- 2 unnamed Nissan execs. say the company has “12-14 months to survive”
2 unnamed Nissan execs. say the company has “12-14 months to survive”
The company says it is looking at “all options” to overcome its challenges. (1 min. read)
Last updated: Nov. 27, 11:12 a.m. ET
If Nissan can’t secure a key investor, the automaker’s days may be numbered.
Driving the news: The automaker has been struggling to make ends meet after profits fell 85% in the first half of 2024 — largely tied to weaker performance in North America. And new reports suggest the company’s financial challenges may be insurmountable.
According to reporting by the Financial Times, anonymous executives claim the company has “12 to 14 months to survive.”
“This is going to be tough. And in the end, we need Japan and the U.S. to be generating cash,” one of the source said.
Zooming in: While the company says it is looking at “all options” to overcome its difficulties, it may find a savior in Honda, which is reportedly considering a majority stake in Nissan.
Honda has already entered into an alliance with Nissan alongside Mitsubishi to build electric vehicles.
Renault, who owns a stake in the troubled Japanese automaker, has made it clear that it supports Honda taking more ownership in the company.
Looking ahead: Nissan is also expected to cut production in the U.S. by 17% this year and has issued a profit warning for shareholders. It has also cut 9,000 jobs this month in an effort to balance its budget.
Worth noting: Nissan has elected not to comment publicly on the matter — calling the report “speculation.”
This is a developing story. Please check back for updates.
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