Ford is paying back dealers up to $240K for EV chargers

Ford is mailing out reimbursement checks to dealers following the early death of its ill-fated electric vehicle certification program.

Driving the news: Under the original terms of the program, dealers were told they had to invest hundreds of thousands to millions of dollars in EV infrastructure, such as charging stations. Failing to meet these requirements would prevent them from receiving EV inventory.

• Ford ended the initiative in mid-2024, two years after its launch, after intense pushback from its retailers.

• As part of the program’s cancellation, the automaker is reimbursing dealers for charging stations, although the move may take several years.

Zooming in: Ford offers three reimbursement options, depending on the number of Level 3 charging stations dealers installed and how many EVs they sold. This information comes from a bulletin first obtained by Automotive News.

• Dealers can earn $10,000 per installed charger plus $2,000 per EV sold through 2026, capped at $80,000 per charger.

• Dealers opting for a longer payout timeline can earn $1,750 per EV sold through 2027, also capped at $80,000 per charger.

• Finally, dealers can receive $40,000 per charger immediately, up to a combined $120,000, with no per-sale incentives.

Since Ford only required dealers to install three Level 3 chargers and is capping the amount of incentives dealers can earn per installation, the maximum payout available under the first two options is $240,000.

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